Betty Crocker - available at 5 stores *

Filling America's homes, hearts, and stomachs, Betty Crocker has been a symbol of our country since she debuted on the radio in 1924. Betty aims to make cooking appealing, and most importantly, fun.

This knowledgeable and caring homemaker from General Mills is the spokesperson for Hamburger Helper, Bowl Appétit!, Bisquick, and Old El Paso. Betty Crocker also makes mixes to create SuperMoist cakes, muffins, cookies, and corn bread. Betty Crocker cookware and accessories are also available.

Fill your shelf with current and classic cookbook titles, packed with practical hints and useful tips. Betty's Crocker's Picture Cook Book began it all in 1950, with birthstone birthday cakes, and "Home Front Macaroni", which rationed meat for troops off in the Korean War. Modern titles focus on quick and easy, kids, vegetarian, and diabetes recipes.

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